Home

I am currently a PhD student in Marketing at the Warrington College of Business, University of Florida. Previously, I was a Fellow at the Center for Analytics Impact at the School of Business, Wake Forest University, and a Visiting Research Fellow at Alibaba Group. I earned my Master’s degree in Quantitative Economics from UCLA, where I also obtained a Graduate Certificate in Data Science. Prior to that, I completed my undergraduate studies in Economics at Nanjing Agricultural University in China.

My research interests center on Quantitative Marketing, AI and Machine Learning in Marketing. I am particularly interested in studying algorithms that drive large-scale decision-making, including decision-focused machine learning and causal machine learning. In my doctoral studies, I look forward to crafting research at the intersection of Marketing, Data Science, and Decision Science. Beyond my academic work, I enjoy traveling and exploring new places.

Education

Master’s, Quantitative Economics, 2022
University of California, Los Angeles

Bachelor’s, International Economics and Trade, 2020
Nanjing Agricultural University, China

Academic & Professional Journey